ANJA servis
Home cleaning
The client
ANJA servis cleans flats, houses and cottages in Brno and the surrounding area. It is the sister company of VAVAP, which looks after offices and buildings, so each brand got its own site and its own customer. This one is for households. Scroll the window above, it is the whole site.
Trust before the first call
Hiring a cleaner means letting a stranger into your home. That worry is answered before any service is named: the Google rating sits in the hero, the reviews follow straight after, and the promises that matter to a household run in one line under the headline. Vetted cleaners, insurance against damage, supplies included, the price known in advance.
Google rating and reviews in the first two screens
Insurance and vetted staff stated up front
Real before and after photos from their own jobs
Every job on one page
Six services, each opened by the problem it solves rather than by its name. Regular cleaning, a deep clean before the holidays, windows, carpets, staircases, clearing out. Underneath sits a guarantee in plain words: if something is missed, tell them within 24 hours and it gets fixed for free.
A gift, not just a service
Gift vouchers from 1,000 to 3,000 CZK turn cleaning into something people buy for their parents, friends or newlyweds. It gives the site a reason to exist outside the moment someone needs a clean, and the person who gets the voucher books their own date.
One next step, on every phone
Most visitors arrive on a phone, so the call button stays pinned to the bottom of the screen. The process is three steps, the FAQ answers what people usually ask on the call, and the page ends with a short enquiry form instead of a list of addresses.
Result
A home cleaning site that answers the worry before the price and keeps the call one tap away.